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Media Advisory: Sears Celebrates America's Older Generation With a Senior Day Event, 10 Percent Savings for Customers 60 Years and Older

    CHICAGO, July 21 /PRNewswire/ --



> WHAT: To celebrate the lives of older Americans, Sears is extending 10 percent savings on all regular and sale merchandise to customers 60 years and older for a one-day only Senior Day Event. What's more, Sears is also extending an extra five percent savings on regular and sale electronics merchandise. WHEN: Tuesday, July 21, 2009 WHY: Sears understands that in light of today's economy and most seniors being on a fixed income, it's important to give seniors the savings and opportunities for their dollars to go further. HOW TO SAVE: To take advantage of these senior savings, qualified customers need to bring a valid ID as proof of their age. Discounts are only available at Sears stores in the USA, valid Tuesday, July 21, 2009 and not to be combined with any other offer, coupon or associate discount. Exclusions apply: Savings off regular and sale prices apply to merchandise only. Not valid on clearance, closeout, special purchases, everyday great price items, price drop items, introductory offers, Lands'End merchandise, Sony DSLR, lenses, accessories, video game systems, iPod, DVD movies, CDs, converter boxes, Goodyear tires, weber grills, Sealy Union LTD, Sealy Alford, Sertapedic Oak Park, Sertapedic Greenville Limited, Electrolux, LG, air conditioners, dehumidifiers, water heaters, baby gear, nursery furniture, Celestial Star diamonds, Sears.com, Kmart.com, Landsend.com, Sears Auctions on Ebay, Outlet Store purchases, catalog orders, wire transfers and protection agreements, Sears licenses business including pharmacy, beer and wine. SOURCE Sears Holdings Corporation
Web site: http://www.searsholdings.com

CONTACT: Carolyn Goldberg, +1-212-367-6947,
Carolyn.goldberg@eurorscg.com, for Sears
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