CONTACT:
Sears Public Relations And Communications
(847) 286-8371
Making Military Wishes Come True
Sears' Heroes at Home Wish Registry will enable the public to fulfill
military families' wishes this holiday season
HOFFMAN ESTATES, Ill., Sept. 11 /PRNewswire-FirstCall/ -- Sears
Holdings Corporation is helping military families' wishes come true this
holiday season with the launch of the Heroes at Home Wish Registry(sm),
which is a program that enables America to fulfill wishes for deserving
military families. Through this offering, Sears is continuing its
long-standing tradition of support of the military, and especially their
families, whose sacrifices also deserve much recognition and reward.
The Heroes at Home Wish Registry has been created specifically for this
program, and works in a similar fashion to a bridal or baby registry.
Military families can log on to http://www.sears.com/wish between August 27 and
September 17, 2008 to apply for the Registry. Between November 2 and
December 25, 2008, Sears will feature eligible military members, their
families and the items on their wish lists on the Heroes at Home Wish
Registry, to invite America to help fulfill these wishes. Bill Kiss,
Divisional Vice President Program Development said, "The Heroes at Home
Wish Registry allows us to connect with military families on a very
personal level, and enable America to fulfill their wishes. It's an
extremely powerful program, with extremely meaningful results."
The Heroes at Home Wish Registry, one of Sears Holdings Corporations'
multiple programs supporting the military and their families, enables
Sears' customers to thank America's military heroes for the sacrifices they
make for our country. "We are proud to work with Sears as part of the
Heroes at Home initiative. This is an excellent opportunity for Sears
employees and customers to help improve the lives of hundreds of military
families. During these times, it is more important than ever we give back
to those who serve in uniform and sacrifice for this great nation," said
Edward A. Powell, USO president and CEO.
Eligible military members and their families can register for the items
they need most this holiday on the Heroes at Home Wish Registry by visiting
http://www.sears.com/wish. To be eligible for the program, a member of the family
must be serving on active duty in the U.S. Air Force, Army, Coast Guard,
Marines and Navy. Wishes must be items that are available for purchase at
Sears' retail stores or online at Sears.com.
The Heroes at Home program provides support to service members,
veterans and their families through joint efforts with various nonprofit
organizations, including Rebuilding Together and the USO. Sears Holdings
has spearheaded nationwide fundraising efforts in the spring and holiday
seasons over the past year and has raised more than $5 million through
Heroes at Home for Rebuilding Together. Sears Holdings has also committed
to donating $250,000 to the USO this holiday season. Heroes at Home has
helped hundreds of military families across America and the Wish Registry
continues Sears Holdings' support of the men and women who serve our
country.
To find out more about Heroes at Home, or to refer a military family or
veteran to the home renovation program through Rebuilding Together, visit
http://www.sears.com or call 1-800-473-4229. Sears Holdings' ongoing commitment to
assisting troops and their families includes several recruiting and
employment programs. The company offers a military pay differential to
Sears associates employed (full time) who are reservists serving on active
duty. Additionally, reservists who are employed full-time are allowed to
continue participating in life insurance, medical and dental programs.
About Sears Holdings Corporation
Sears Holdings Corporation (Nasdaq: SHLD) is the nation's fourth
largest broadline retailer with over $50 billion in annual revenues and
approximately 3,800 full-line and specialty retail stores in the United
States and Canada. Sears Holdings is the leading home appliance retailer as
well as a leader in tools, lawn and garden, home electronics and automotive
repair and maintenance. Key proprietary brands include Kenmore, Craftsman
and DieHard, and a broad apparel offering, including such well-known labels
as Lands' End, Jaclyn Smith and Joe Boxer, as well as the Apostrophe and
Covington brands. It also has Martha Stewart Everyday products, which are
offered exclusively in the U.S. by Kmart and in Canada by Sears Canada. The
company is the nation's largest provider of home services, with more than
13 million service calls made annually. For more information, visit Sears
Holdings' website at http://www.searsholdings.com.
About the USO:
The USO (United Service Organizations) provides morale, welfare and
recreational services to U.S. military personnel and their families. The
USO is a nonprofit, charitable organization, relying on the generosity of
the American people to support its programs and services. The USO is
supported by Worldwide Strategic Partners AT&T Inc., BAE Systems, Booz
Allen Hamilton, Inc., Clear Channel Communications, The Coca-Cola Company,
Gallery Furniture, S & K Sales Co., and TriWest Healthcare Alliance. Other
corporate donors, including the United Way and Combined Federal Campaign
(CFC-11381), have joined thousands of individual donors to support the USO.
For more information, please visit our Web site at http://www.uso.org.
About Rebuilding Together
Rebuilding Together is the nation's largest nonprofit organization
working to preserve homeownership and revitalize neighborhoods by providing
free home repair and modification services to those in need. With the help
of everyday citizen volunteers, skilled trades people, the support of local
business and major corporate partners, Rebuilding Together affiliates in
America's largest cities and smallest towns make life considerably better
for thousands of low- income homeowners. Beyond its core home repair work,
Rebuilding Together also rehabilitates community centers and conducts home
modification and repair programs that focus on aging in place. In addition,
Rebuilding Together has programs dedicated to energy efficiency, veteran's
housing, and disaster recovery and reconstruction. Rebuilding Together is
currently celebrating 20 years as a national organization and the
completion of over 100,000 homes thanks to the efforts of more than 200
affiliates nationwide. For more information, visit
http://www.RebuildingTogether.org.
SOURCE Sears Holdings Corporation
Web site: http://www.searsholdings.com http://www.sears.com/wish
http://www.sears.com http://www.uso.org
http://www.RebuildingTogether.org
CONTACT: Dorothea Zinnanti, Euro RSCG Worldwide PR,
+1-212-367-6938, dorothea.zinnanti@eurorscg.com
