Our Mission

To provide and promote an environment where gay, lesbian, bisexual, and transgender...

• Associates are recognized partners and contributors in the Sears Holdings Corp. Diverse high performance culture.
• Customers become a recognized and important segment in the Sears Holdings Corp. customer relationship management marketing strategy.
• Communities recognize Sears Holdings Corp. as a valuable resource and a truly inclusive environment.

Our Vision

Create an open and supportive work environment that respects and values each gay, lesbian, bisexual, and transgender associate, allowing them to contribute fully to the success of Sears Holdings Corp.

Objectives

• Work with HR to identify ways to incorporate disabled and GLBT associates into minority tracking incentives for Sears Holdings leadership.
• Establish a relationship with Sears University to be a partner in updating diversity training to more accurately portray GLBT prejudices and issues.
• Work with Multicultural Marketing to develop a targeted marketing test to a segment of the GLBT consumer community.